Sugar Daddy dating site launch; past its sell-by, already?

The economic picture of the US must be getting tougher, that’s all I can say. Or the Sugar Daddies attracting thousands of young, nubile Sugar Babies on the niche dating sites must have something I don’t possess to have these college grads flocking to spend time with them. Mm, think I’ve answered my own question there with the term ‘millionaire’. Writing pays ok, but I’ll be lucky to hit six-figures, this year, let alone seven. Maybe one day.

But to the point in question. The launch of yet another Sugar Daddy dating site in the US is receiving huge press coverage over The Pond in an unprecedented escalation of the niche, which has seen college-aged girls, struggling to find regular, traditional ‘graduate’ jobs, turning to the Internet to find an older, wealthier guy to finance their education.

Sugarstube.com is, however, slightly different from other dating sites in its niche. For one, it doubles up as a free dating site for those who are perhaps uncertain whether they have got what it takes to be either, namely the Sugar Daddy or Sugar Baby. Somehow, with this attitude, it doesn’t convince us at this stage that it will ever rise to have the credibility of a site, perhaps, like Brandon Wade‘s seekingarrangement.com, which has been in the news for all of the wrong reasons, recently. However, knowing Mr Wade’s business acumen, there is a sector of the online dating community who would suggest that the controversy has been somewhat manufactured, certainly given a helping hand to reach the mainstream headlines, at any rate. And, that the market-savvy entrepreneur would agree that, in his niche of the dating industry, all publicity is good publicity.

The premise of this new dating site is similar to others designed to pair together young, attractive single ladies with older, refined, wealthier gentlemen. Allegedly, it only takes two minutes to complete a dating site profile that will get you online and dating. That in itself smacks of cheap marketing that will not attract the type of clientele that will ever put it up in the niche of the high-end Sugar Daddy dating sites, which the genuine man about town would sign up for.

There are testimonials on the dating site, already. Given that it has only just launched, you would perhaps have to question the integrity of those comments. And a quick flit around the buxom profiles states that they have been ‘recently active‘ – put your own benchmark against ‘recent‘, if you will.

Things may get better for the dating site, which is targeted for singles in the US and Canada only, at present. Who knows? It may well be the next Badoo, but for singles at both ends of the dating spectrum, and this article will come back to bite me on the posterior. Nonetheless, I’ve signed up to the blog’s RSS to keep you, avid reader, updated with the latest developments in Sugar Daddy and Sugar Baby land. Keep in touch with yourself. Z. x

US twice as likely to meet spouse online dating than in bar

The chances are, if you’re a married person in the US, the bar or club is one of the last places you met your spouse. It’s true, at least according to a recent survey that was completed by CMB on behalf of Match.com. And that figure is dropping. In fact, you were half as likely to have met your partner at church as you were in one of the afore mentioned hostelries. And you were more than twice as likely to have met your long-term partner on a dating site.

The exact figures (for 2009/2010) for those categories, for those who like to see the statistics in black and white, are as follows:
• 8% of married couples independently surveyed stated that they’d met in the boozer
• 4% had met whilst they were at church – that definitely rules the UK being part of the survey, then, as I doubt 4% of the population, let alone married couples, regularly attend the place of worship of their faith
• 17% met whilst online dating

Okay, all studies can prove whatever you want them to; the criteria for this particular study of 7,000 US citizens was that they were 18+ and had been married in the last five years, but there may well have been other qualifying criteria that’s not detailed. You’ve probably had a go at taking part in online surveys yourself.

For example, most surveys have qualifying questions before you can take part, such as age, income, sex – you know the drill. How often have you filled in the qualifying criteria and the next screen has said something along the lines of: “Sorry, but we have all of the qualifying information from your sector that we need.”

That’s pure BS. What it should say is: “Sorry, but your ‘band’ is unlikely to deliver the answers the people paying us a lot of money to host this survey are looking for and if we don’t deliver, they won’t get the ‘evidence’ they need, so won’t use us again. You’re out of here!”

No doubt there is a ‘qualifying’ question, such as ‘have you ever used paid dating sites?’, for this type of survey.  If your answer was in the affirmative, you’re past the gatekeeper; if negatory, the bouncer is apt to decline your entry with a ‘not tonight, sonny’.

Anyway, for what it’s worth, the answers of the dating site survey strongly suggest that meeting your future spouse is still a lot more likely through someone in your family or a friend (27%) or at work (or for childhood sweethearts, school) 38%. That last statistic is quite huge, actually.

Based on that assumption, for every ten married people you know at work, (almost) four of them met their husband/wife in a similar work situation. Well, guys and gals, if you’re single and have a job (in the UK, for youngsters using online dating as a way to meet their first serious partner, the former is definitely more guaranteed than being in employment, sad as is the case), it seems well worth putting your glad rags on to go to the office if you’re looking for a long-term relationship.

US dating site survey reveals partners politics matters

Today we are looking into the results from the latest survey from Match.com. This one, of 5,000 of its dating membership, throws some interesting light on how politics affects the chances of US singles getting any action and some surprising insights into men’s feelings on subjects that are traditionally the domain of the female of the species.

The first of our articles gets right to the core of why singles in the US and the UK differ so much when it comes to dating. In the UK, we leave politics to the graduates and the unionists (those left, any way); in the US, it seems that everyone believes in their right to be heard, whether it be a single voice on a dating site or as part of a larger crowd on the steps of Congress.

All men are equal, except some are more equal than others

Staying faithful is seen as an absolute must for whoever is in residence at The White House, even more so than in a relationship with the average man or woman on the street. Of those surveyed, there were definite signs that fidelity is still a desired aspect of any relationship, with 62% of the male respondents saying it is imperative, whereas females registered much stronger opinions on the matter, with 8 out of 10 of them considering ‘forsaking all others’ as the foundation to a successful partnership.

However, it seems that all men are not created equally after all in the eyes of these particular US voters. Feelings ran a lot higher when it came to their country’s leadership with 87% of men stating that there was no justification for politicians at any level to stray outside the marital home with 91% of women seconding that emotion.

The politics of dating didn’t end there, with clear differences between the levels of bedroom activity for those following different political pathways, even within individual parties. Conservative Republicans proved that the sex doesn’t have to end when the honeymoon does, with 4 out of 10 reportedly ‘very satisfied’ with their married sex lives, the highest vote in that category. However, given the fact that they were the political group that had notched up the fewest knee-tremblers in the last year, you would have to say that some people are most certainly easily pleased. ‘Once a week on a Saturday night’ crowd do we think?

The singles of each of the main parties also are looking for very different things in their perfect partners. Liberal Democrats are actively seeking people who are very much on their own level – in sense of humour, an independent lifestyle and of equal social standing. On the other hand, Republicans are straight down the line – their partners must be of the ‘same background’ and same political allegiance, with marriage being the focus of their dating attention.

I wonder how many singles in the UK can even name all three main party leaders…? What do you mean, “You thought there were only two?” Saying nothing. x